Category Archive: Advertising

When Wes Anderson Visits Madison Avenue

Perhaps you’ve already seen Wes Anderson’s latest film, Moonrise Kingdom. If so, consider yourself lucky–  despite already having the hipster hoards salivating for its release, the film had a surprisingly limited opening last… Continue reading

Adwatch: Live Mas Edition

Have you lived mas today? Taco Bell’s new campaign, complete with the ridiculous slogan to “live mas” comes across as condescending, yet it’s hard to put your finger on just why. Could be… Continue reading

Green Britain: Ecotricity for Renewable Energy in the UK

British “Green Electricity” company Ecotricity began providing and pushing for renewable energy in 1996, with the mission to change the way electricity is made and used in Britain.  Now the company whose slogan… Continue reading

Adwatch: The Matthew Broderick Honda CR-V Super Bowl Commercial

Let’s take a moment to discuss the only thing getting more attention on the internet this week than Lana Del Rey and Susan G. Komen… Director Todd Phillips’ Super Bowl commercial for Honda’s… Continue reading

Fire Wake With Me: David Lynch Coffee Commercials

We haven’t seen much output from David Lynch since 2006’s Inland Empire. So what has the auteur filmmaker responsible for cult classics like Eraserhead, Blue Velvet, Twin Peaks, and Miley Cyrus’ career been… Continue reading

Adwatch: Taking that Sheet All the Way to the Bank

Here’s a brilliant-dumb ad campaign we somehow missed in the past year. The product: dissolving energy strips (because who needs to chew or drink anything anymore?). The pitch: a clever play on the… Continue reading

Adwatch: BCS Championship Game edition

We don’t follow much NCAA football here at Projector, but last night we all tuned in to the BCS Championship at some point in the game. While we were glad to see Alabama… Continue reading

On Pabst Blue Ribbon and Advertising

Several years ago, our hometown’s free-weekly (back when it was still published in print as the Deadwood Edition) ran an excellent cover story about the resurgence of cheap “dad beers” in the… Continue reading